Last Updated: 19 June 2026
At Forever Well Pharmacy (“we”, “our”, “us”), we are committed to protecting your privacy and handling your personal data in a transparent and secure manner. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our website.
1. Who We Are
Forever Well Pharmacy is an online pharmacy and healthcare eCommerce platform providing wellness, skincare, and performance-related products and services.
For the purpose of UK data protection law, we act as the data controller of your personal data.
2. Information We Collect
We may collect and process the following types of personal data:
a. Identity and Contact Data
- Full name
- Email address
- Phone number
- Billing and shipping address
b. Account and Order Data
- Login credentials (if you create an account)
- Order history and purchase details
- Payment status (processed securely via third-party providers)
c. Health and Consultation Data
- Information you provide during consultations
- Product preferences related to health and wellness
- Prescription or medical-related information (if applicable)
d. Technical Data
- IP address
- Browser type and version
- Device information
- Website usage data (pages visited, time spent, interactions)
3. How We Use Your Data
We use your personal data for the following purposes:
- To process and deliver your orders
- To manage your account
- To provide consultations and support
- To respond to enquiries and customer service requests
- To improve our website, products, and services
- To detect and prevent fraud or misuse
- To comply with legal and regulatory obligations
4. Lawful Basis for Processing
Under the UK General Data Protection Regulation (UK GDPR), we rely on the following lawful bases:
- Contractual Necessity – to process and deliver your orders
- Legal Obligation – to comply with applicable laws and regulations
- Legitimate Interests – to improve services, prevent fraud, and ensure website security
- Consent – for marketing communications (where applicable)
5. Marketing Communications
If you opt in to receive marketing, we may send you updates about products, offers, and services.
You can unsubscribe at any time by:
- Clicking the “unsubscribe” link in emails
- Contacting us directly
We will not send marketing communications without your consent where required by law.
6. Sharing Your Information
We do not sell your personal data. However, we may share your data with:
- Payment service providers (for secure transactions)
- Delivery and logistics partners
- IT and website service providers
- Healthcare professionals (where necessary for consultations or product suitability)
- Regulatory or legal authorities when required
All third parties are required to respect the security of your data.
7. Data Security
We implement appropriate technical and organisational measures to protect your data, including:
- Secure HTTPS encryption
- Controlled access to sensitive data
- Secure payment processing systems
Despite our efforts, no system is completely secure.
8. Data Retention
We retain your personal data only as long as necessary to:
- Fulfil the purposes for which it was collected
- Comply with legal and regulatory requirements
- Resolve disputes and enforce agreements
9. Your Rights
Under UK GDPR, you have the right to:
- Access your personal data
- Request correction of inaccurate data
- Request deletion of your data
- Restrict or object to processing
- Withdraw consent at any time (where applicable)
- Lodge a complaint with the Information Commissioner’s Office (ICO)
10. Cookies
We use cookies and similar technologies to:
- Improve website functionality
- Analyse website traffic
- Enhance user experience
You can control cookies through your browser settings.
11. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for their privacy practices or content.
12. Children’s Privacy
Our website is not intended for individuals under the age of 18, and we do not knowingly collect personal data from children.
13. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.
14. Contact Us
If you have any questions about this Privacy Policy or your personal data, you can contact us at:
Email: sales@foreverwellpharmacy.co.uk
15. Medical Confidentiality
We treat all health-related and consultation data with strict confidentiality and only use it where necessary to provide our services and comply with applicable healthcare standards.